Senior-level strategic marketing professionals, averaging 20-plus years of experience, with expertise in direct marketing and customer profitability management.
We partner with organizations to more effectively identify, understand, attract and retain customers who drive profits that deliver superior return on marketing investment. And we fish. A lot.
Recent News
King to Judge 2009 ECHO Awards
Michael King has been invited to judge the 2009 International Echo Awards, sponsored by the Direct Marketing Association.
The Mouse Barometer
Disney serves as backdrop and a more accurate economic barometer than the Dow or a ranting Jim Cramer.
Marketing in the “D” word
Marketing in a depression: so what’s a marketer to do? Michael King fields the question.
Spotlight
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